EDEN CUBE — People · Products · CultureHome1 Phillip Street, Singapore
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The people who lead Eden Cube were grown here — mentored campaign by campaign into leaders others look up to.
Founder & Managing Director
Jeric Koh
Jeric Koh founded Eden Cube Marketing Group sixteen years ago. With his experience in the business, he has brought the company to greater heights — overseeing its progression and expansion into new territories, including the addition of the KL team in 2019. He has set a great example as a leader and colleague, and many view him as a mentor and a good friend. Despite his position and successes, he remains humble and continues to strive to do better. In this line of business he has never failed to discover and groom potential leaders, always ensuring the people working with him are well taken care of and able to grow under his wings.
The core leaders
Grown here, leading here
Rowena
Rowena brings together experience in sales, marketing and recruitment to drive the people side of Eden Cube. With a strong eye for talent and a passion for connecting with people, she focuses on bringing in individuals with the right mindset, energy and potential to grow. Beyond recruitment, Rowena plays an active role in creating a fast-moving and collaborative environment where everyone has the opportunity to learn, contribute and step up. At Eden Cube, it’s not about seniority or hierarchy — it’s about the value you bring, the initiative you take, and how far you’re willing to grow.
Nur Azimah
Zimah started her journey with Eden Cube back in July 2010. A lady with years of experience in F&B, hospitality and service, she went out of her comfort zone and took a major step into sales and marketing without any prior experience. Along the way she developed great people skills and likeability, and grew a real passion for leading and developing others. Her leadership and performance earned her the chance to travel with the company to the United Kingdom, Abu Dhabi, India, Thailand and more — and she went on to incorporate Eaglesview Marketing, opening more doors for her team. To Zimah, the key to her success is being able to impart her knowledge and never failing to assist those in need.
Celestine Lian
After a year as an accountant, Celestine decided the industry wasn’t what she wanted and joined us in late 2018. Since then she has been regarded as one of the performing leaders in the company. Her drive and performance have given her the opportunity to travel around the region, and she is one of the pillars spearheading the company’s expansion into Kuala Lumpur. One of her strengths is her accountability — whenever her peers need help, she is always willing to go the extra mile for them.
Cheryl Teo
A graduate of the National University of Singapore with a Bachelor in Environmental Engineering, Cheryl constantly seeks to excel beyond the rest of her peers. Her strong accountability and leadership have taken her, with the company, to Kuala Lumpur, Thailand and Sydney, and involved her in several campaigns over the years. Cheryl has proven herself to be one of the strong pillars of the company, always seeking to develop herself and lead the team by great example.
Jakel
A fresh Engineering graduate from Singapore Polytechnic, Jakel has grown from a shy, unconfident individual into an inspiring leader through perseverance and self-improvement. By stepping out of his comfort zone and building strong communication and leadership skills, he now motivates those around him — living proof of the power of personal growth.
Ash
Ash comes from a strong business development background and is driven by a clear ambition to lead and develop high-performing teams. Focused on advancing toward a director position, he is committed to training others, sharpening his leadership, and empowering his team to achieve greater success together.
Chloe Lee
Chloe is a fresh graduate with a Diploma in Tourism and Hotel Management. She was a teacher at a student care centre for a year before deciding to begin her journey with Eden Cube, seeking career advancement. A keen learner who always strives to improve herself, she advanced to Team Leader within a short span of five months and is now one of our upcoming core leaders.
Your name could be next
Every leader on this page started somewhere. If you’re hungry to grow, we’ll show you the same path.
